I designed a new logo and business cards for Lancashire PE Services (LPES), who supply sports equipment and sports clothing to anyone, whether they order online or by email, text or phone.
The brief: look as professional as the service, and make the business easier to recognise and trust.
Their original logo used the Lancashire Rose, and that was worth keeping. It already said something true about who they are and where they’re from. So rather than start again from a blank page, I carried the rose forward into the new logo and built the business cards around it.
Not every rebrand has to throw everything away. Often the best starting point is the thing people already associate with you.
Tiff at LPES said: “Very happy with the logo and business cards, easy to work with and a quick turn around – highly recommended.”
If your logo has something worth keeping but the rest feels tired, I’m happy to take a look.
